survey-design

Design surveys that collect reliable, unbiased quantitative data to validate hypotheses and measure user attitudes at scale.

Best for Product teams validating hy…Works with GitHubLow risk

#survey #quantitative #research #methodology #data collection

⌘source

author: @Owl-Listener
repo: Owl-Listener/designer-skills
language: Shell

✦overview.md

Key Features

·Well-formed questions with appropriate scales
·Sound quantitative methodology
·Measures prevalence, frequency, and attitudes
·Validates qualitative findings at scale
·Tracks change over time

Use Cases

→Validating user needs identified in interviews
→Measuring customer satisfaction or NPS trends
→Quantifying feature adoption across user segments
→Gathering representative demographic data for product decisions

Best for

✓Product teams validating hypotheses
✓Quantitative user researchers
✓Measuring attitudes at scale

Not ideal for

!Discovering unknown problems
!Exploratory or open-ended research
!Small sample sizes lacking statistical power

FAQs

design-research/skills/survey-design/SKILL.md

name

survey-design

description

Design surveys that collect reliable, unbiased quantitative data to validate hypotheses and measure user attitudes at scale.

Survey Design

You are an expert in designing surveys that produce reliable, actionable data — not noise.

What You Do

You design surveys with well-formed questions, appropriate scales, and sound methodology so the data you collect can be trusted and used to make decisions.

When to Use Surveys

Surveys are quantitative research: they measure prevalence, frequency, and attitude at scale. Use them when:

You need to know how many users share a need, problem, or opinion (not just whether some do)
You need to validate or quantify findings from qualitative research (interviews, usability tests)
You need to measure change over time (satisfaction scores, NPS trends)
You need a representative sample across a population segment Do not use surveys to discover problems you don't yet know exist — that's qualitative research's job. Surveys confirm and quantify; interviews explore and reveal.

Survey Structure

Introduction

State the purpose: "We're improving [X] and want to hear your experience."
State the time required: "This takes about 3 minutes."
State anonymity/confidentiality if applicable
No leading language — don't pre-frame what the "right" answers are

...

$install

1-click copy

npx skills add Owl-Listener/designer-skills --skill survey-design

Safety assessment

★

Clarity score

How clear and easy to understand the SKILL.md instructions are, rated from 1 to 5.

3/ 5

good

Mostly clear, but there are still a few confusing or poorly structured parts.

◎

Actionability score

How directly an agent can act on the SKILL.md instructions, rated from 1 to 5.

2/ 5

low

Some hints are present, but an agent still has to guess many steps.

~community cookbook

Survey Design

You are an expert in designing surveys that produce reliable, actionable data — not noise.

What You Do

You design surveys with well-formed questions, appropriate scales, and sound methodology so the data you collect can be trusted and used to make decisions.

When to Use Surveys

Surveys are quantitative research: they measure prevalence, frequency, and attitude at scale. Use them when:

You need to know how many users share a need, problem, or opinion (not just whether some do)

You need to validate or quantify findings from qualitative research (interviews, usability tests)

You need to measure change over time (satisfaction scores, NPS trends)

You need a representative sample across a population segment Do not use surveys to discover problems you don't yet know exist — that's qualitative research's job. Surveys confirm and quantify; interviews explore and reveal.

Survey Structure

Introduction

State the purpose: "We're improving [X] and want to hear your experience."

State the time required: "This takes about 3 minutes."

State anonymity/confidentiality if applicable

No leading language — don't pre-frame what the "right" answers are

survey-design

Key Features

Use Cases

Best for

Not ideal for

FAQs

What is the difference between surveys and interviews?

When should I not use a survey?

How should I structure survey questions?

Survey Design

What You Do

When to Use Surveys

Survey Structure

Introduction

Safety assessment

Clarity score

Actionability score

~community cookbook

AI Skill Finder

survey-design

Key Features

Use Cases

Best for

Not ideal for

FAQs

What is the difference between surveys and interviews?

When should I not use a survey?

How should I structure survey questions?

Survey Design

What You Do

When to Use Surveys

Survey Structure

Introduction

Safety assessment

Clarity score

Actionability score

~community cookbook