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A discipline for designing experiments (A/B tests, multivariate, holdouts) so the results actually answer the question you asked. Hypothesis writing, sample size, duration, segment analysis, interpretation, decision-making, and the common failure modes that produce confidently wrong shipping decisions.
A senior product manager's playbook for running experiments that produce trustworthy decisions.
The default state of experimentation in most companies is sloppy. PMs run tests against vague hypotheses, look at results too early, ignore guardrails, stratify into noise, and ship features whose lift is mostly measurement error. The cost is real: ship the wrong thing, kill the right thing, learn the wrong lesson, repeat.
This skill is the discipline that prevents most of those mistakes. It assumes you have a working experimentation platform (Statsig, PostHog, GrowthBook, Optimizely, Amplitude, Eppo, Kameleoon; the platform does not matter for the principles). It assumes you have product-design and engineering pipelines that can deliver real treatment changes. The hard part is the thinking, and that is what is here.
When to use this skill: any time you are about to design or interpret an experiment. Read the relevant section before you start, not after the test is running.
npx skills add rampstackco/claude-skills --skill experiment-designHow clear and easy to understand the SKILL.md instructions are, rated from 1 to 5.
Clear and well structured, with only minor parts that might need a second read.
How directly an agent can act on the SKILL.md instructions, rated from 1 to 5.
Mostly actionable with clear steps; only a few small gaps remain.